We work with marketing partners to collect, manage, and distribute home improvement leads. This page explains how those relationships work, how lead information is used, and when personal data may be shared or sold.
We collect information directly from homeowners through in-person outreach (such as door-to-door canvassing) when individuals express interest in a home improvement project (e.g., roofing, fencing, decks, bathrooms).
We also purchase leads from marketing partners that generate interest through advertising and other marketing channels. These partners collect information from consumers who request to be contacted about home improvement services.
A marketing partner is a third party that helps generate, distribute, or manage home improvement leads. Examples include:
Marketing partners are independent businesses. They do not control our operations and cannot make commitments or representations on our behalf.
In the normal course of our business, personal information may be sold or shared as part of lead generation and distribution activities.
This may include:
When a lead is resold by a third-party provider, that provider acts independently and under its own agreements and privacy practices. However, we disclose this process so individuals understand how their information may be used.
We do not sell sensitive personal information unrelated to home improvement inquiries.
Personal data is limited to information relevant to home improvement services and marketing purposes.
Personal information is collected, shared, or sold solely for purposes related to:
Connection
Connecting homeowners with contractors or service providers
Evaluation
Evaluating and qualifying home improvement opportunities
Marketing
Marketing and business development activities
Use lead information only for legitimate home improvement marketing purposes
Comply with applicable privacy and consumer protection laws
Represent opportunities accurately and without deception
We may terminate relationships with partners who fail to meet these standards.
Depending on your location, you may have legal rights related to your personal information, including the right to:
Request access to information we hold about you
Request deletion of your information
Opt out of the sale or sharing of personal information
Details on how to exercise these rights are provided in our Privacy Policy .
If you have questions about our marketing partners or how lead information is handled, contact us:
Email Address
melson@midtownhi.com