Privacy Policy

This Privacy Policy explains how Midtown Home Improvements collects, uses, and protects your personal information. Please read this policy carefully to understand our privacy practices.

Last Updated: December 12, 2025

1. Introduction

Midtown Home Improvements ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy applies to personal information we collect from individuals through multiple channels, including:

  • In-person door-to-door canvassing
  • Phone calls and voice communications
  • SMS text messages
  • Websites, forms, and digital platforms
  • Marketing partners and third-party lead providers

2. Information We Collect

Personal Information

  • Name
  • Phone Number
  • Email Address
  • Home Address
  • Property Information

Project Information

  • Project Type
  • Timeline
  • Budget
  • Preferences

3. How We Collect Information

A

Door-to-Door Canvassing

When our representatives interact with you in person, we collect information you voluntarily provide about home improvement interests and contact details.

B

Phone Calls

We call individuals who have expressed interest in home improvement services. These conversations may be recorded for quality assurance and legal compliance purposes.

C

SMS Communications

We send text messages to communicate project details, estimates, and service updates. Consent is required before sending marketing SMS.

D

Third-Party Data

We receive lead information from marketing partners and advertising networks. These partners comply with applicable privacy laws.

4. How We Use Your Information

We use your personal information for the following purposes:

Service Delivery

Connect you with contractors and service providers

Communications

Send project updates via phone, SMS, or email

Analytics

Improve our services and understand customer needs

Legal Compliance

Comply with laws and protect against fraud

5. Sharing Your Information

We may share your information with contractors, service providers, and marketing partners as described in our Marketing Partners disclosure.

We share information with:

  • Service Partners - Contractors and home improvement service providers who will perform work
  • Marketing Partners - Third parties who may market relevant services to you
  • Legal Authorities - When required by law or to protect our legal rights
  • Service Providers - Technology vendors, data processors, and support services

We do not sell personal information for monetary consideration. However, we do share leads as part of our ordinary business operations with marketing and service partners.

6. Phone Calls and Call Recording

We may call you regarding home improvement services, estimates, and project updates. Please be aware:

📱 Call Recording

All calls may be recorded for quality assurance, training, or legal compliance. If you do not consent to recording, please inform the representative.

📵 Do Not Call Registry

We comply with the National Do Not Call Registry. If you're on this list and have not expressed interest in our services, we will not knowingly call you.

🚫 Opt-Out of Calls

You can request to be removed from our calling list at any time by contacting us directly.

7. SMS Text Messages

We may send you SMS text messages regarding project updates, estimates, and service information.

✅ Consent Required

We only send marketing SMS to customers who have explicitly opted in.

💬 Message Frequency

Standard message and data rates may apply. Message frequency varies based on project needs.

🚫 Opt-Out

Reply STOP to any message to unsubscribe from marketing SMS. Reply HELP for assistance.

8. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access and misuse. However, no transmission over the internet is completely secure.

We cannot guarantee absolute security of your information. We are not responsible for any unauthorized access or loss of information beyond our reasonable control.

9. Your Privacy Rights

Depending on your location, you may have the following rights:

Right to Access

Request a copy of the personal information we hold about you

Right to Delete

Request deletion of your personal information (subject to legal obligations)

Right to Opt-Out

Opt out of marketing communications and data sharing

Right to Correct

Request correction of inaccurate personal information

To exercise any of these rights, contact us using the information in the Contact Us section below.

10. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this policy. Retention periods vary based on:

  • Ongoing business relationship and service delivery
  • Legal and regulatory obligations
  • Resolution of disputes or litigation

When information is no longer needed, we securely delete it or anonymize it so it cannot be associated with you.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of material changes by updating the "Last Updated" date at the top of this policy. Your continued use of our services following the posting of updates means you accept the updated Privacy Policy.

Contact Us

If you have questions about this Privacy Policy, want to exercise your privacy rights, or wish to file a complaint, please contact us:

Email Address

melson@midtownhi.com

Phone

+1 636 379 8889

Response Time

We will respond to verified privacy requests within 30 days of receipt.

Privacy Rights by Location

California (CCPA/CPRA): You have the right to know, delete, and opt-out of the sale or sharing of your personal information.

Virginia (VCDPA): You have rights to access, correct, delete, and opt-out of processing for targeted advertising.

Other States: Similar privacy rights apply in Colorado, Connecticut, Utah, and other U.S. states with privacy laws.